The web banner, as defined by the Internet Advertising Bureau, has become the most used ad unit on the Internet. With the creation of the modern day browser came the need for the first set of standards for Internet advertising, and the web banner was born.

A web banner or web banner ad is a way to advertise your website on a different web site. This type of Internet advertisement involves placing a web banner on a web page so that users can find out about your web site or Internet web service. The web banner is meant to attract other website viewers and drive Internet traffic to your website. The web banner is usually a .gif, . jpg, or . png image. Other methods used for Internet advertising web banners include Macromedia Flash, and Shockwave using motion, animation and sound to create a larger impact on the user in order to get the web user to click on the web banner.

Web banners are usually a specified shape and pixel size. Normally, the result is a banner image that will be wide and short, or very tall and skinny giving the image the reference to a banner. Examples of web banners can be found here.

With prices starting at only £25, you can be sure you will be able to afford as many as you need!